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A Short History of Body Copy Sizes on the Web

A Short History of Body Copy Sizes on the Web

Section titled “A Short History of Body Copy Sizes on the Web”

  • nowadays, theguardian.com has 1.0625rem (17px) text with 1.5 line-height, nytimes.com used 17px font-size and 26px line-height circa 2017, and in 2019 it went up to 20px font-size and 30px line-height on wide screens; body copy in the 18–21 pixel range is common (Medium, bostonglobe.com, newyorker.com, liberation.fr…).
  • Personally, I favor more limited tweaks in font size. I like starting with a 100% basis for small screens, bump it for large phones or tablets (say, 110% or 115%), and maybe go up to 125% on laptops and larger screens. Then I tweak those values depending on the font I’m using, the look I’m going for, and what I’ve seen in testing on a variety of devices.