Derek Thompson on the Anti-Social Century
Derek Thompson on the Anti-Social Century
Section titled “Derek Thompson on the Anti-Social Century”
Metadata
Section titled “Metadata”- Author: Ted Gioia
- Full Title: Derek Thompson on the Anti-Social Century
- Category: #articles
Highlights
Section titled “Highlights”- What I think is causing that is the distinction between one-to-one communication and broadcast. That’s always a weird thing about podcasts. When you’re having a one-to-one conversation, a real one, like if there weren’t cameras here, I would have no choice but to just focus on you. But when I’m typing into a box, where I’m holding a self-facing camera for YouTube or for Instagram, I can’t think about any other one particular person. And because I can’t focus on 1,000, 10,000, or 100,000 people at once, I’m really focused on myself.
- Derek: There are studies that have basically been done, I think at Penn Wharton, that show that if you write a letter to one person versus writing a letter that you know many people will read, the contents of that letter change. When you’re writing to a thousand people, you just talk about yourself. And so just knowing that you’re going from talking to one person versus many people makes the content of the message more focused on the self.
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