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Pluralistic: MLMs Are the Mirror-World Version of Community Organizing

Pluralistic: MLMs Are the Mirror-World Version of Community Organizing

Section titled “Pluralistic: MLMs Are the Mirror-World Version of Community Organizing”

  • In other words, people who lack monetary capital must rely on social capital for survival. That’s why MLMs target these people: an MLM is a system for destructively transforming social capital into monetary capital. MLMs exhort their members to mine their social relationships for “leads” and “customers” and to use the language of social solidarity (“women helping women”) to wheedle, guilt, and arm-twist people from your mutual aid network into buying things they don’t need and can’t afford.
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